Market Research Archives - Page 3 of 6

What is a Sample Management Platform for Market Research Projects and challenges for vendors?

by admin 26 February 2023

A sample management platform is a software solution used in market research projects to manage the process of recruiting and managing participants, or "sample," for research studies. It typically includes features such as: Recruitment tools: A sample management platform can help to recruit participants by providing tools for creating online surveys, advertising research studies, and managing the screening and recruitment process. Sample tracking: The platform can track the status of ...

Top Key Insights While Managing The Research Panel

by admin 14 April 2022

Research Panels are important to get feedbacks, discover behaviors, and generate effective insights both for agencies and brands. Market Research panels are important to collect data and information that results in effective business decision-making. However, managing the panel is not an easy task. When you are managing a panel, there are a few things you should keep in consideration for collecting and analyzing data. Top Key Insights While Managing The Research ...

Build An Engaged Online Insights Community With Teamarcs

by admin 2 March 2022

Online Insight Community is a consumer engagement platform that helps brands to collect actionable insights on a large scale. With insight community platforms, businesses can engage customers over a long period of time to create detailed user profiles and gather valuable consumer feedback on products and services, marketing, and much more. Whether you’re an expert in your niche or a Fortune 500 company, building an engaged insight community is an ...

A Game Plan To Turn Data Insights Into Action

by admin 25 January 2022

Raw material is worthless unless it turns into a finished product. In the same way, data is meaningless unless it delivers an optimized result for your business. Most businesses gather large amounts of data but have no idea how to turn them into actionable insights. To effectively accumulate data and turn them into actionable insights in a fast and repeatable way, businesses should follow key strategies that result in meaningful ...

The Key Difference Between Online Panel And Research Communities

by admin 5 January 2022

Teamarcs is a leading technology company in market research that helps market research companies drive their research survey forward by offering intelligent connections of technologies and market research expertise. We are often asked, “what is the difference between online panel and research communities”. Online research communities and online panels are basically two different types of research methods that can be used to gather data from participants. While online panels are ...

How To Prevent Fraud In Custom Online Panel Research?

by admin 18 November 2021

How Can You Prevent Fraud In Custom Online Panel Research

Online fraud is a challenge that every organization has been facing since the emergence of e-commerce in the 1990s and the threats are increasing rapidly with each passing year. According to Experian, 55% of companies have increased their budget in fraud prevention. This increasing fraud has also raised challenges in the market research industry. On average, nearly 15 to 30% of research data is fraudulent. To protect your customer panel ...

5 Advantages of Custom Online Panel Research

by admin 3 November 2021

A good chef can’t make a delicious meal with rotten vegetables. Similarly, without having a robust custom panel, it’s difficult to drive and manage the panelists easily, effectively and efficiently. A custom online panel is a vital source of information, ideas, and insight. And Teamarcs has always been a leader in building strong and rich panel management software for our clients. If you’re in search of a robust panel research ...

Common Sampling Errors In Market Research You Should Avoid

by admin 14 October 2021

The Common Sampling Errors In Market Research You Must Avoid

Statistically, a sample is a subset of a whole population. To conduct research study, it is essential to select a sample group that represents the whole target population. The chosen sample should have the same characteristics as that of the whole target population. When researchers select a sample group that does not represent the target population, it results in sampling error. Selecting the right sample group to yield the most ...

What Is An Online Panel And Why It Matters?

by admin 1 October 2021

What is Online Panel And Why Does Online Research Panel Matter

In today’s rapidly changing world, technology has enhanced the quality of the research industry such as allowing mobile phones to conduct research surveys and gather data more quickly and easily than the traditional surveys such as Pen and Paper Interviews(PAPI) and Face to Face Interviews. Since online research gets upgraded day by day, now it's high time to manage your panelist by automating through robust panel management software. What is an ...

Importance of URL Masking To Prevent From Data Collection Frauds

by admin 17 September 2021

Importance of URL Masking As per Digital 2020 reports, it is estimated that nearly 60% of the world’s population is online and experiencing the power of internet. One of the key factors that has propelled the involvement is the penetration of web-enabled devices accelerating rapidly around the globe. The emergence of internet penetration has geared up a new level of online fraud. The increasing and recurring incidents of online fraud activities ...